Founded in 1999, Ninestars is an IP-driven Digital transformation industry leader. Ninestars helps Media, Publishing, Communication & PR, Government, BFSI and Publishing industries to redefine consumer experiences, strengthen their digital core, embrace digital transformation, and realize the full potential of their content.

By simply refusing to follow the status quo, we have evolved from humble beginning as a service provider to the global player that we are today. At Ninestars, we strongly believe in the principle of “transform oneself before you transform others.” The fruits of our labour is the digitization of a billion pages, some as old as 1666, thus contributing significantly to preservation of history through digitization efforts of four leading global libraries. The fact that we are the only organization to offer a ROI-based digitization solution, has given us a definite competitive edge over our competitors.

Leveraging our two decades of expertise & technology, we’ve been able to take leadership positions in Digitization, Media Intelligence, and Digital space. With our top-notch R&D division, we have brought about path-breaking solutions resulting in six patents being filed.

Going above and beyond for our customers is affaire régulière for us! We continue to invest in the latest technology allowing us to make positive impact on our customers’ businesses through leading-edge innovation and transforming tools!

Our Vision

To shape the future of digital content.

Core Values

We believe in being real and honoring our words. Integrity is central to how we operate.
We assume responsibility for our actions and it means much more than owning our part, it means to pursue excellence and doing things that make things better for us and for our customers.
At Ninestars, we aim for excellence and are committed to providing the highest quality services and products. As an ISO 9001:2015, ISO 27001:2013 and CMMI® Maturity Level 3 certified company, we ensure that we are consistently producing exceptional products, processes, and services that meet world-class standards and ascertain our ongoing commitment to quality and continuous improvement.
For us, going above and beyond is routine and not an exception! We believe that anything worth doing is worth doing exceptionally well and so we strive to go a step further and exceed every expectation in every way imaginable for our customers and for our employees.

Our Founders

Gopal Krishnan

Founder & Chairman

Gopal is a visionary and an entrepreneur with an insatiable drive to facilitate disruptive innovation. He has more than three decades of experience in the media industry and in building, managing & leading multiple organizations including start-ups.

Gokul Krishnan

Co-founder & Managing Director

Gokul, in 1999, co-founded Ninestars Information Technologies Pvt. Ltd., a technology-driven digital content transformation company. In 2006, he also co-founded Ad2pro Media Solutions Pvt. Ltd., a Graphic Design Services Hub.

Executive Team

R. Aravindan

Group CFO

With nearly 3 decades of experience, Aravindan is an industry veteran. He has previously held directorships in various public and private organizations, thereby securing extensive industry and consulting knowledge. He has helped transform companies with an ambitious top-line and healthy bottom-line growth, with the mantra “the customer is the business” in mind.

Mohan Doshi

Chief Technology Officer

A thinker and a visionary, Mohan aims to deliver a rich and unified content experience, which drives business goals. He leads the technology, research and infrastructure teams at Ninestars. Mohan has lead the successful launch of several technological solutions including Ninestars’ Clips-on-Cloud and 2AdPro’s JobDirect.

Chinni Krishnan

Chief Operating Officer

Chinni is a customer champion with over 21 years of experience in the ITES and BPO sectors. He has ample expertise in developing and implementing service standards and agreements with profits in perspective. Chinni leads teams to create and deliver value seamlessly across the value chain.

Shantanu Paknikar

Chief Digital Officer

Shantanu is a business technology specialist, an innovation practitioner and a thought leader in the enterprise digital space. During his career, he has defined and executed digital strategy, led teams to build digital platform solutions, scaled out technology practices, executed large programs and has helped customers across industry verticals leverage digital solutions to transform their customers' experience, as well as to optimize their operations. As Chief Digital Officer for Ninestars, Shantanu holds overall responsibility for Digital.

Management Team

Michelle Harold

VP Sales

Michelle began her career in the financial business sector of a company, before running their international department in just 3.5 years. After that, she entered the media sector, working with international editorial companies and has over 6 years of experience in the same. Michelle holds a degree in law, and is fluent in English and Spanish.

Varadarajan M S

AVP Sales

With over two decades of experience in global sales and business development, Varadarajan is a go-getter and is totally customer driven. He has experience in both IT and ITES, with a strong background in consultative selling. Varadarajan has spent the last decade in the publishing, media and related fields. Always championing new business opportunities for Ninestars, Varadarajan currently handles a wide range of marquee accounts globally.


VP Media Monitoring

As a Vice President for Media Monitoring, Eashwar is responsible for overseeing the delivery of media monitoring services to clients across UK, Europe, and US. With 13 years of experience in the media monitoring industry, Eashwar has extensive client knowledge across the wide spectrum of Corporate, Government, and Public Relations sectors. With rich experience in developing and implementing service standards and agreements with a profit perspective, Eashwar has a track record for consistently delivering business objectives. He is endowed with excellent relationship management and communication abilities coupled with proven skills in mentoring and motivating associates towards excellent service delivery.


VP Digitization

Durai is a seasoned executive with 20 years of Project Management experience in ITES, BPO, and Publishing sector. He leads the Digitization and Publishing team at Ninestars where he has the responsibility of making sure all deliverables is to Ninestars' highest standards. He has a relentless drive for innovation serving as a role model for his team to inspire them to give their best for the business. He places the premium on flawlessexecution and building excellent customer relationships.